The expert and friendly service we offer at each of our six branches is based on a diverse team – some with years of experience, others who are more recent College of Optometrists graduates. Indeed, we have Optometrists (the people who test your eyes) at every branch, who work alongside Dispensing Opticians (who will advise on glasses and contact lenses) and our reception team.
Some of our branches offer specialist services. For example, we have the latest OCT examination machines at five sites and have welcomed The Hearing Care Partnership at three (soon to be five).
The MD of the Group is John Fried, who qualified in 1972 as a Dispensing Optician and started his optical career manufacturing spectacle frames in the 1960s! The Group started in Peckham and Brixton in that swinging decade, before adding branches in Sydenham, West Norwood and Purley in quick succession. Blackfen and Welling followed, with East Dulwich being the latest addition in 2011.
We pride ourselves in offering great customer service and value, and are immensely proud of our staff who try to deliver exemplary service, clinical excellence and impartial advice with integrity.
Copyright 2021 R. Woodfall. All rights reserved.